Short Code Text Messaging
Send concise updates where members will notice them
Use UnionActive to send opted-in SMS or MMS broadcasts, collect keyword signups, and manage two-way text communication through an approved short code service.
Text messaging connected to your website
Administrators can message selected members, keyword lists, or other permitted mobile numbers from the UnionActive communication area. Members do not need to select their cellular carrier.
Targeted broadcasts
Use member data and groups to define the audience for alerts, reminders, mobilization updates, and links to authoritative website content.
Keyword campaigns
Create a memorable keyword and automatic response for organizing, document access, event updates, re-sign efforts, or topic-specific alert lists.
Two-way management
Review keyword signups and replies, identify a matching member account when available, and respond through the messaging tools.

How a keyword campaign works
Create the campaign
Choose an available keyword and write the automatic response, including a short, useful link when appropriate.
Invite opt-ins
Publish the keyword, short code number, required consent language, and a clear description of the messages people should expect.
Communicate responsibly
Send relevant updates, monitor replies, honor preferences, and keep the website page behind any link accurate.
Consent and message controls
- Use clear opt-in language before sending recurring messages.
- Explain the purpose and expected frequency of the campaign.
- Provide required HELP contact information.
- Honor STOP requests and support RESUME after an opt-out.
- Keep records and audiences limited to appropriate administrators.
- Use MMS only when the package and message content require it.
Message frequency varies. Message and data rates may apply. Use the current mobile terms and privacy policy and confirm current packages, limits, pricing, and carrier requirements before launch.
Add short code messaging to UnionActive
Choose a package based on expected incoming and outgoing monthly messages, campaign needs, and whether attachments are required.
Request Short Code Messaging


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